First interactive advent calender for deaf and hearing people

With the first interactive advent calender for deaf and hearing people, "Adventhören" we shorten the pre-Christmas season.

adventhoeren.at calls attention to deafness

16. Dez 2009

The pre-Christmas season is the time for telling stories. But almost 10.000 Austrians can't hear them, as they are deaf. With the first interactive advent calender for deaf and hearing people we want to call attention for those people.

The first impression counts

25. Jun 2009

Nowadays one needs to be trendy and in to attract attention. That applies to many parts of our lives – as well as the newspaper industry. That is why even established professional journals give their magazines a new, modern look. Senft&partner knows what it is about to catch one's eye.

Milan: senft & partner nominated for Ellis Kopel Prize 2009

27. Mai 2009

senft & partner receives international credit. For the RIGIPS4FANS campaign, which was launched on the occasion of the European football championship, we got nominated for the Ellis Kopel Prize 2009 in the field Business2Business communication.

Rigips and senft&partner scoop BEST PRactice Award

27. Mär 2009

Twice a year the Public Relations Verband Austria (PRVA), in cooperation with publishers Manstein Verlag, presents the BEST PRactice Award for innovative and creative PR services. In March 2009 Rigips Austria and senft&partner snapped up the award for their RIGIPS4FANS project.

Hotspot speaker's desk

09. Feb 2009

Within PR, presentations need to be understandable, interesting and gripping. Why? Simply because in other branches it is easy to impress with facts and figures, whereas in terms of PR it is all about to capture one's imagination and to convince others of extraordinary ideas.

Status symbol family

18. Dez 2008

Up until not so long ago prosperity was measured against expensive cars, fancy houses and luxury yachts. Now there is a change: Even top earners realise with increased regularity that affluence is more about family, fitness and recreation. This change also influences advertisement and public relations.

senft&partner initiates working group for adding value through communications

12. Jun 2008

Communications work doesn’t end with the publication of a press release or when the last guest leaves an event. Ongoing, strategic communications require consistent and structured PR controlling, a discipline that is often neglected in the industry.

Dubai: senft&partner nominated for Ellis Kopel Prize

12. Jun 2008

Vienna-based PR agency senft&partner delighted with international recognition. senft&partner has earned a nomination in the Business2Business Communications category of the 2008 Ellis Kopel Prize for its positioning of the Valetta Sonnenschutz brand.

Never eat alone!

10. Jun 2008

Diligence and good work alone are not enough to secure lasting business success. Your own marketing is at least as important for taking things to the next level. "Never eat alone" is the suggestion given in the career advice book of the same name by Keith Ferrazzi and Tahl Raz. And one of the best ways to do this is over dinner.

Second Life: Virtual Distinction

17. Sep 2007

The hype about the virtual world Second Life seems to come to an end. More and more companies are closing their online-branches. Maybe too soon?

Power Pointless?

17. Sep 2007

1988 was the hour of birth for the Microsoft presentation tool Power Point. It was created mainly for business presentations. Most lecturers cannot imagine life without the proven helper. But an Australian study suggests to try exactly that for once.

Transsilvanian partnership

22. Aug 2007

Vienna/Cluj – October 13, 2007. From now on the Viennese PR agency senft & partner cooperates with Vitrina, the biggest owner-held advertising and PR agency in Rumania.

The market is growing: more success to companies with PR

21. Aug 2007

The Austrian PR sector is just about reaching the magic mark of 1 billion Euro. A clear sign that acceptance and appreciation of public relations work is higher than ever.

Search Engine Users have little patience

20. Aug 2007

An international US-study made by Jupiter Research http://www.jupiterresearch.com shows that most people stop clicking on the first three pages of search results.

Email marketing: Address check as factor of success

20. Aug 2007

If you find lots of invalid addresses in your mail list, you should quickly update them.

Strong brands are rare: customers must be bound emotionally

20. Aug 2007

Basic perequesites for the producer are brand awareness and emotional customer retention. The study can be resumed to eight important key factors that are significant for a strong brand.